Know Your Cycle With Clue – A Period, Fertility Tracking App

Admit it, when your OB/GYN asks when your last period was, you guestimate, right?

A new app will help you track your period, understand your body better and find the days when you’re most likely to get pregnant. It takes about five seconds to enter the information — which days you’re on your period, the heaviness or lightness of your flow and symptoms you’re having like bloating, cramps, etc. Users can also take their basal body temperature and enter this into the app to push the algorithm to greater accuracy. The app starts by assuming your cycle is 28 days with ovulation occurring 14 days into your cycle. Over time the algorithm can give the user a more accurate estimation of the days in her cycle she is most likely to get pregnant.

Ida Tin, co-founder and CEO of Clue, says Clue “is not a ‘nice to have’ but a ‘need to have'” app. Tin is based in Berlin but was recently in San Francisco talking to reporters about her new free app, which is available now in the App Store.

Tin says the biggest fertility myth is that ovulation always occurs on day 14 but this isn’t true. It’s different for every woman and depends on how long your cycle lasts. Knowing your ovulation days is key for getting pregnant.

“When you start knowing what’s going on (with your body), it makes you more aware and creates a sense of empowerment,” Tin says.

There are plenty of fertility apps in the Apple and Google Play app stores — Glow by PayPal co-founder Max Levchin, Maybe Baby, Kindara Fertility and many more. So what separates this one from the others out there? Well, Ida is passionate that her app should also help women understand their bodies better. The app is filled with medical information, which the Clue team plans to expand on even more in the future. Even if you’re not trying to get pregnant, Clue can be a great tool to understand why you’re feeling crabby, bloated or extra motivated on a particular day of your cycle. And if you are trying to get pregnant, Clue can be an easy way to track your cycle and predict your most fertile days.

Clue is also a pretty app. The UX is something she and her team of developers spent a lot time crafting, she says. They wanted to avoid making it frou-frou girly, like some of the period-tracking apps for younger women, and instead make it easy-to-use, nice to look at and full of medical information — Tin consulted numerous physicians and medical experts when making the app.

“I want to provide an accurate, modern and non-evasive tool for women to plan their families,” Tin says.

As the app’s user base grows, Ida says her team plans to add features like making it possible for a woman’s partner to have the app, too, and sync information. This way he can see his partner’s cycle so both people can be on the same page in terms of when she’s ovulating. They also plan to create an iPad app and a printable PDF report of your cycle information.

Clue gently warns on their website that the app is not to be used to avoid pregnancy — I think what we can detract from this is don’t use Clue to determine how you practice the Rhythm Method. (Probably don’t use the Rhythm Method at all if you absolutely don’t want to be pregnant, FYI).

Below are some screenshots of the app:

EN_1_cycle

 

EN_2_calendar

 

EN_3_data-entry_a

 Images courtesy of HelloClue

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